Power, Crowded and Head to Head, the ads are embedded below: http://www.youtube.com/watch?v=yYC5dkQlQLA http://www.youtube.com/watch?v=YfpULoEZIHk http://www.youtube.com/watch?v=1jP4O7rEHQ8 Each comes in at a length of 30 seconds, signaling that these clips will soon be airing on television screens around the world. Seeing Microsoft promote its new Surface tablet by comparing it side by side with a MacBook Air is not all that surprising, keeping in mind the fact that the company has done this before. But ads like these are a good throwback to the original Mac vs. PC ads that were rolled out back in the late 90s, when both Microsoft and Apple were locked in a fierce battle of showcasing the advantages of their devices. The Surface Pro 3, available for purchase in the United States since June 20, is set to launch in 25 new markets by the end of this month.]]>
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No mention of the price. I think the ads are good and interesting, but the big difference is the Macbook air is cheaper in some cases.
Most ads on TV won’t include price anyway.